Branding
Visually communicating your values
About us video
Since April 2021 my good friend Ronald has been working towards his new dream of having his own music school. And what better way to let his potential clients get to know him, then through a video like this one.
Behind the scenes
Since Ronald and I are both very happy with the end result I decided to make this behind-the-scenes video to show what goes into making a video like this, and share some tips and mistakes to avoid for everyone planning on shooting their next corporate brand video.
Portraits
The professional LinkedIn profile pic, or a more creative approach.
Why write an entire paragraph about what you do, that nobody is going to read, when you use one image that says it all.
Product photos
You can use photos of your products on a plain white background, but you can also tell something about them by showing them in the right context.
These are the Atlas bracelets from the Backbone bracelets made of high-quality gems or minerals like lava stone and obsidian.
How I brand myself
This video is an example of how I branded myself two years ago when I was looking for a job. As you can see, even if you turn off the sound, you still get a pretty good understanding of what I’m trying to say.